Turn Every Mailbox Into a Sales Channel – Powered by AI Precision

PostScout helps home-service companies send hyper-personalized direct mail that shows homeowners their own home transformed, unlocking higher engagement, booked calls, and measurable ROI.

0%

of households read or scan direct mail

(Source: USPS)
0%

higher response rates with personalized mail

(Source: InfoTrends)
0%

average response rate vs 0.12% for email

(Source: DMA)

What If Every Homeowner Saw Their Actual House – Already Transformed?

When they see their own house transformed, they don't just glance – they stop and imagine the possibility. Recognition triggers emotional connection and action.

House before professional painting

Current State

Their House Today

Their actual home, as it looks today

House after professional painting transformation

After Transformation

Visualizing the Transformation

The same property transformed with professional painting

Personalized postcard with transformed house

Final Product

In Their Mailbox

Personalized postcard showing their home transformed, with your branding and tracking QR code

Every postcard is custom-designed with your branding and includes unique tracking codes. No stock photos. No generic examples. Just their house, transformed by your service.

Built for Professional Home Service Contractors

From painting to landscaping, if visual transformation matters to your business, PostScout works for you.

Painting Contractors

Landscaping Services

Holiday & Outdoor Lighting

Sound Familiar?

Tired of Generic Postcards That Get Tossed in the Trash?

Generic & Forgettable

Your postcards look like everyone else's. Homeowners can't tell you apart from the 5 other contractors mailing them.

No Tracking, No ROI

You spend thousands on direct mail but have no idea what's working. "Did anyone even call from that last batch?"

Wasted Marketing Dollars

Response rates under 1%? You're burning money on untargeted campaigns that don't convert.

Why Smart Contractors Are Switching to Personalized Direct Mail

Cuts Through Digital Noise

While your competitors fight for attention on Facebook and Google, your postcard sits on their kitchen counter. Physical mail gets opened, held, and remembered.

Targets High-Value Homeowners

Mail only to homes that match your ideal customer profile. No wasted budget on renters or apartments. Target by home value, age, neighborhood, and recent improvements.

Creates Instant Recognition

When they see their own house transformed, they don't just glance – they stop and imagine the possibility. Recognition triggers emotional connection and action.

The Process

From Address List to Personalized Campaign in 4 Simple Steps

1

Upload Your List or Target by Location

Give us your addresses – whether it's 500 homes or 50,000. CSV, CRM export, or radius targeting around completed jobs. Don't have a list? We can help you find and target the right neighborhoods for your business.

CSV address list example with names, addresses, cities, and zip codesUpload Your List
2

We Generate Personalized Images

Our AI locates each property and renders it with YOUR service applied. Paint colors, new roof, solar panels, holiday lights – you name it.

AI-generated home rendering exampleAI Image Generation
3

Custom Design & Tracking

We design your postcard with the personalized home image, add your branding, unique QR codes for each recipient, and embed unique tracking phone numbers.

Custom postcard design exampleCustom Postcard Design
4

Print, Mail & Track Performance

We handle printing and mailing. You'll receive weekly performance reports showing scans, leads, and which neighborhoods are responding best.

Performance tracking dashboard showing scans, dials, and lead analyticsMail & Track Results

Ready to See Your First Campaign?

Learn How

Complete Toolkit

Everything You Need to Dominate Your Local Market

AI-Generated Home Renderings

Show every homeowner their actual house transformed. No stock photos, no generic "before/after" examples.

Unique QR Codes

Every postcard has a custom QR code linking to your branded landing page. Track which specific addresses engaged, when they scanned, and whether they submitted the lead form.

Call Tracking Numbers

Dedicated tracking numbers for each campaign route calls to you while measuring total response. Know exactly how many leads each mailing generates.

Custom Branding

Your logo, colors, offers, and messaging. We make it look professional, but it's 100% yours.

Know Which Neighborhoods Work

QR code scans show exactly which streets engage with your postcards. Lead forms reveal which areas convert best. Double down on hot neighborhoods, cut the dead zones.

Done-For-You Service

We handle everything from design to printing to mailing. You focus on closing deals.

Data-Driven Results

Stop Guessing. Start Knowing.

Track engagement down to the street address. See which neighborhoods respond best. Optimize campaigns in real-time based on data, not gut feelings.

Street-Level Intelligence

See exactly which addresses engage with your campaign. Know which neighborhoods are gold mines and which are money pits before you spend another dollar.

Real Attribution, Real ROI

Track every lead back to your campaign. Response rates by zip code, cost per lead by area, and which streets convert best. Make data-driven decisions.

Optimize on the Fly

Cut underperforming areas, double down on hot streets. See what's working in real-time and adjust your next campaign based on actual engagement data.

Side-by-Side Comparison

Why PostScout Beats Every Alternative

Best ChoicePostScout
Generic Direct MailFacebook AdsAngi/ThumbtackDoor Hangers
Personalization
Every home
Stock photos
Broad targeting
Shared leads
None
Campaign Attribution
Full attribution
Guesswork
Basic
Basic
None
Lead Quality
High (targeted)
Medium
Variable
Shared
High
Setup Time
3-5 days
1-2 weeks
Immediate
Immediate
1 week

"Full attribution" means you'll know which neighborhoods responded, cost per lead by area, and exactly which campaigns generated which leads—not just aggregate numbers.

Common Questions

Questions? We've Got Answers.

Learn everything about how PostScout's AI-powered personalized direct mail works, from campaign timelines to tracking results.

View All FAQs

Pioneer the Next Breakthrough in Direct Mail

AI Personalization is rewriting how homeowners respond. Own your local market and be the first to launch campaigns that make every postcard feel one-on-one.

Early Adopter Advantages:

Priority onboarding & dedicated support

First-to-market advantage in your area

Custom campaign strategy session included

Ready to Turn Mailboxes Into Money?

Schedule a 15-minute consultation and we'll show you:

  • How personalized postcards work for your specific business and market
  • Custom campaign strategy based on your goals and target audience
  • Answers to your questions about pricing, timing, and next steps
Let's Talk